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Save Tyra: Help Protect Drumheller’s Worlds Largest Dinosaur
From The Author: the Drumheller Chamber of Commerce announced they’d vacate Tyra’s lease by December 2029, threatening to topple the World’s Largest Dinosaur. For me, AJ, a proud new Drumhellerite, it was shock. Tyra’s not just a 26.3-meter T. rex towering over our Badlands—she’s the heart of our community, a beacon of our dinosaur-obsessed soul. That’s why I launched a petition https://www.change.org/WorldsLargestDino to #SaveTyra, and I’m asking you the readers of the Badlands Journal, locals, dino-lovers and your friends and family to sign it. Together, we can keep her roaring for generations. Picture this, you’re road-tripping through Alberta, and there she is—Tyra, jaws agape, daring you to climb her 106 stairs for a view that stretches across the Badlands. Since 2000, she’s welcomed over two million adventurers to Drumheller, the “Dinosaur Capital of the World.” Built from fiberglass dreams in a Philippine hangar, painted with community pride, she’s more than a stop on your itinerary—she’s a love letter to our prehistoric past and a rallying cry for our future. Here’s why Tyra’s a must-do, and why I’m fighting to keep her standing. Thanks for listening please sign the petition and share with your friends and enjoy the article.The Day the Asteroid Hit
In March 2025, an announcement struck Drumheller like a cosmic blow, reverberating through the Badlands with the force of the asteroid that doomed the dinosaurs 66 million years ago. The Drumheller & District Chamber of Commerce (DDCC) revealed it would vacate the lease of the gift shop and visitor center beneath Tyra, the World’s Largest Dinosaur, by December 2029. This strategic shift in the Chamber’s mandate—an opaque pivot away from maintaining the towering T. rex—placed Tyra’s future in peril. Her removal loomed as a real possibility, a day the community now calls, with grim theatricality, “The Day the Asteroid Hit.” The news landed like a meteorite in a town that’s built its identity on prehistoric pride. Residents and business owners reeled, stunned by the lack of public consultation. Lets traces Tyra’s epic saga—her painstaking creation, her cultural ascent, and the fight to preserve a giant that’s more than fiberglass and steel.Tyra the Worlds Largest Dinosaur!
At 26.3 meters (86 feet) tall, Tyra reigns as the World’s Largest Dinosaur, a green-and-yellow colossus overlooking Alberta’s rugged Badlands. Since her unveiling on October 13, 2000, she’s drawn over two million visitors to climb her 106 internal stairs and peer out through her toothy jaws. She’s a roadside marvel, a cultural cornerstone, and a testament to a town dubbed the “Dinosaur Capital of the World.” But as her final roar nears, Tyra’s story demands telling—from her birth in a Philippine hangar to her evolution into Drumheller’s beating heart, and the uncertain horizon beyond 2029.
The Birth of a Behemoth: Tyra’s Construction Process
Tyra’s origin is a tale of vision, logistics, and sheer grit—a monument not unearthed from the earth but forged by human hands. In the late 1990s, Drumheller’s Chamber of Commerce, spearheaded by Corey Campbell, faced a challenge: the Royal Tyrrell Museum, a paleontological powerhouse on the town’s western edge, drew 430,000 visitors yearly, yet many bypassed downtown. Campbell’s brainwave was audacious—build a T. rex so massive it’d stop traffic dead, luring tourists into the heart of Drumheller. Not content with a static statue, he insisted on an interactive twist: a climbable interior, turning a photo op into an adventure. The project kicked off with a $1.065 million budget, a hefty sum for a town of fewer than 8,000. Early concepts flirted with concrete, but Bruce Dalen of Calgary’s Waterfun Products—then known for waterslides—pushed for fiberglass. “Concrete would’ve been a nightmare,” Dalen later recalled. “Too heavy, too brittle for a structure this size.” Fiberglass offered durability and a lighter frame, critical for a giant stretching 46 meters (151 feet) long and weighing 65,770 kilograms (145,000 pounds). Tyra would tower at 26.3 meters—four and a half times larger than a real T. rex—demanding a global effort to bring her to life.From Model to Monster
Construction began with a 14-inch clay model, a miniature Tyra sculpted with lifelike precision—muscular haunches, tiny arms, a gaping maw poised to strike. This prototype was shipped to a Philippine aircraft hangar, chosen for its vast space and skilled labor pool. There, artisans from Queensland’s Natureworks, an Australian firm famed for oversized animal replicas, scaled it up. Using advanced molding techniques, they crafted her in sections—head, torso, limbs—each a hollow fiberglass shell reinforced with resin. “It was like assembling a prehistoric puzzle,” said a Natureworks technician in a 2001 interview. The hangar buzzed with activity: saws whirred, molds cured, and workers hand-painted her green hide with yellow streaks, mimicking a T. rex’s theorized camouflage.Transoceanic Trek
By mid-2000, Tyra’s pieces were complete—too large for a single shipment. Sliced into transportable chunks, they crossed the Pacific in cargo containers, a 7,000-kilometer journey from Manila to Vancouver, then trucked inland to Drumheller. Reassembly was a logistical ballet. Cranes hoisted her segments onto a steel skeleton, welded on-site by a local crew. This frame, anchored deep into the Badlands soil, bore her weight while allowing slight flex in Alberta’s fierce winds. “We had to account for everything—blizzards, heatwaves,” Dalen noted. “She’s built to sway, not snap.”The Inner Beast
Tyra’s interior was its own marvel. A 106-step spiral staircase, painted with murals of prehistoric jungles and faux fossils, wound through her red-tinted throat to a platform in her jaws. Engineers carved out her head to fit up to 12 people, framing windows between her teeth for a panoramic view. Ventilation slits—disguised as nostrils—kept climbers cool, while LED lights (added in 2015) illuminated her gullet. The stairs, bolted to her steel spine, were a late addition, nearly scrapped for cost until Campbell insisted, “If they can’t climb her, what’s the point?”Final Touches
Assembled by September 2000, Tyra faced a grueling pre-launch phase. Workers sanded seams, applied weatherproof sealant, and tested her stability with sandbags simulating visitor weight. Her dedication on October 13, 2000, drew hundreds—locals cheered as Campbell cut the ribbon, and Tyra’s jaws opened to her first climbers. She wasn’t named Tyra then—early nicknames like “Millie” (for millennium) faded, and a 2020 public vote settled on “Tyra,” a moniker as bold as her silhouette against the Badlands sky.Maintenance Marathon
Keeping Tyra upright is a saga itself. By 2020, sun and snow had faded her paint, prompting a $300,000 overhaul. Eight workers from F & D Scene Changes Ltd. scaled her with 550 liters of paint, dangling from harnesses to refresh her hues. In 2023, internal steel corroded by moisture required welding crews to reinforce her frame—a $150,000 fix. Each effort underscores her complexity: Tyra’s no static prop, but a living structure demanding care.

A Tourist Titan
Since her debut, Tyra’s welcomed over two million visitors, each paying $5 per person or $15 per family to ascend her stairs. The view spanning the Drumheller Valley, the splash park, and the water tower—is a reward worth the climb, though windy days test resolve as she sways faintly. Proceeds fund local projects via the DDCC, from non-profits to tourism campaigns, making Tyra a quiet philanthropist. She’s also a social media darling—X posts from 2022 to 2025 show kids on her toes, families in her jaws, and playful “chomp” shots. TripAdvisor hails her as a family must-do, despite gripes about accessibility (no elevator).
Drumheller’s Dinosaur Soul
Drumheller’s “Dinosaur Capital” claim rests on fossils, over 50 species unearthed in the Badlands, from the Royal Tyrrell’s “Black Beauty” T. rex to Dinosaur Provincial Park’s Centrosaurus bone beds.
Tyra complements this legacy, a playful giant amid a town where dinosaur statues adorn every corner. The Badlands’ eroded hoodoos and canyons, sculpted by ancient meltwater, frame her reign, tying her to a prehistoric past she amplifies.
Tyra’s Cultural Evolution: From Gimmick to Icon
Tyra’s journey from roadside oddity to cultural linchpin mirrors Drumheller’s own transformation. In 2000, she was a gamble—a $1-million stunt to snag tourists. Early reactions varied: some locals scoffed at her cartoonish scale, dubbing her “tacky,” while others saw potential. “It’s not subtle,” admitted a 2001 Drumheller Mail columnist, “but it works.” And work it did. By 2005, Tyra was a fixture, her image on postcards, T-shirts, and the town’s website. Visitor numbers climbed, and downtown businesses—cafes, gift shops, motels—thrived as Tyra funneled crowds their way.
A Community Anchor
By 2010, Tyra’s role deepened. She became a mascot for civic pride, starring in parades and festivals like the Badlands Passion Play, where actors posed with her for promo shots. Schools bussed kids to climb her, sparking dino-mania among a generation. “She made dinosaurs real for my son,” tweeted @AlbertaMom in 2018. The DDCC’s fund, seeded by her ticket sales, bankrolled murals, park upgrades, and even a 2016 dinosaur-themed splash park beside her, cementing her as a community hub.
Pop Culture Power
Tyra’s fame spread beyond Drumheller. In 2014, she appeared in a Travel Alberta ad, her jaws framing a grinning family. Blogs like “Canada’s Weirdest Attractions” ranked her tops, and X buzzed with #WorldsLargestDinosaur tags—@TravelWithTim called her “Canada’s quirkiest queen” in 2020. That year’s naming contest was a cultural peak: “Tyra” won over “Rexie” and “Dino-Dame,” a vote that drew national coverage and cemented her personality. She wasn’t just big—she was beloved.
A Symbol Challenged
The 2020s tested Tyra’s reign. Her $300,000 repaint coincided with pandemic lockdowns, slashing visitors to a trickle. Yet she adapted—her 3D “digital twin,” scanned by GeoSLAM, let virtual tourists explore her online, a tech leap that kept her relevant. By 2023, as travel rebounded, Tyra hit peak popularity, with lineups stretching to the splash park. Then came 2025’s “Asteroid Hit.” The closure announcement flipped her narrative—from invincible icon to endangered relic. X lit up with #SaveTyra posts, as Did Facebook and local editorials mourned “losing our soul.” Her cultural stock soared even as her fate darkened.
Legacy in Motion
Tyra’s evolution reflects Drumheller’s own—a town that turned fossils into a brand, then a giant T. rex into its heartbeat. She’s outgrown her gimmick roots, becoming a symbol of resilience, creativity, and defiance against oblivion. Her cultural weight now fuels the fight to save her, a testament to how deeply she’s woven into the Badlands’ fabric.
The Real T. Rex: Tyra’s Ancestor
Real T. rexes, like Sue (12.8 meters long, 4 meters tall), roamed 68 million years ago, their fossils dotting Alberta’s Badlands. Tyra’s a supersized fantasy, but her design—muscular legs, tiny arms—nods to science. The region’s paleontological riches, from “Black Beauty” to feathered finds, ground her whimsy in reality, making her a bridge between fact and fun.
The End of an Era?
The DDCC’s March 27, 2025, bombshell wasn’t just a lease notice—it was a death knell for Tyra’s current form. Her 25-year run, battered by weather and wear, nears its end. Heather Bitz, DDCC executive director, calls her “a cherished symbol,” promising to honor her legacy, but closure looms. Tourism, bolstered by her pull, faces a hit—Travel Drumheller vows resilience, yet replacing her is daunting.
Extrapolating Tyra’s Future
What if Tyra roared on? A #SaveTyra campaign could extend her lease or fund a new site with a reinforced base. Her digital twin offers a virtual afterlife, while a successor—say, a 30-meter T. rex blending Tyra’s flair with accuracy—could rise. Drumheller’s proven it can innovate (see 2024’s inflatable dino flop). With two million visitors in 25 years, Tyra’s economic and emotional clout argues for revival.
Conclusion: A Roar Worth Saving
Tyra’s saga spans creation, evolution, and now a cliffhanger. From a Philippine hangar to Drumheller’s skyline, she’s redefined roadside wonders, fusing science with spectacle. As 2029 nears, her fate hangs in the balance—will she fade like the dinosaurs she honors, or will Drumheller defy the asteroid once more? For now, she stands, jaws wide, daring the world to climb—and fight—for her legacy.
Tyra’s Legacy is Our Responsibility
Tyra is Drumheller’s guardian, our history, and our pride. Protecting her isn’t just about fiberglass—it’s about safeguarding Drumheller’s economic vitality, cultural heritage, and community identity.
By sharing your story and signing the petition, your voice makes clear to the Chamber of Commerce just how vital Tyra is. Let’s encourage them toward collaborative, transparent solutions, reflecting community priorities and ensuring Tyra remains Drumheller’s iconic figure for generations.
Join the Movement It’s time to take action. Sign our petition, share your story, and help ensure Tyra stays standing strong—today, tomorrow, and for generations to come. Together, let’s show the Drumheller District Chamber of Commerce, town leaders, and stakeholders the undeniable truth:
Tyra is essential.
Tyra is Drumheller.
Tyra’s story deserves to continue.
https://www.change.org/WorldsLargestDino
Originally Published: March 28, 2025
Updated: April 18, 2025 2025
Updated: April 18, 2025
Updates Include, Several informational and news pieces like the Canadian Press and have been added to the article.
Originally Published: March 28, 2025